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A professor at Boston University studied the performance of companies that truly embrace information technology, and he found that service industry companies that are early adopters of it are outperforming their competitors by more than 40% in productivity. The market share captured by such early adopters is explained better by their use of IT than by other factors, including entrepreneurship

Did you catch that?  Your growth in the marketplace will be determined by how you do – or don’t – adopt information technology.

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